Chai Nagri

5/5

Area: 220 Sq.Ft.
Investment: 7-10 Lac
Franchise Outlets: 7
Brand Origin: CHANDIGARH

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About Us

Chai Nagri is another successful startup mentored by Chitkara University. The company was founded by Mr. Divam Wadhwa a student of Computer Science Engineering at Chitkara University, Himachal Pradesh in 2018. Divam Wadhwa conceived the idea of starting their venture “CHAI NAGRI” during the third year of their Computer Science engineering at Chitkara University, Himachal Pradesh with the aim to achieve the dream of making his very own Indian Chai, the most popular beverage in the world. Chai Nagri is an emerging brand in the Food & beverage industry. Chai Nagri is a one-stop destination for freshly brewed multiple variants of the best quality traditional Indian Chais at the most affordable prices. Chai Nagri offers a unique combination of taste, flavor, and ambiance at an unmatched quality and affordable price making it a brand of choice. It offers more than 20 types of Chai & multiple Tea snacks to cater needs of everyone. The 90% of products offered by Chai Nagri cost less than Rs 100. The initial space & live customer base was supported by Chitkara Incubation Centre in 2018. The journey began when Divam, an alumnus of Chitkara University, Himachal Pradesh approached the Center for Education and Entrepreneurship Development (CEED) for the trial of their services project and granted space and a live customer base at Chitkara university innovation incubator located at Panchkula, which provided a platform to understand the technicalities of business and gave an opportunity to learn, relearn and excel. In 2018, Chai Nagri is currently operating at 6 locations and is all set to open 5 new Franchise outlets by end of this year. Divam Wadhwa with his 19 Team members has plans of opening 30 outlets and introducing its own product range in the next 3 years. Chai Nagri” is aiming to open 100+ branches in Pan India by 2024. “Sabse Acha Sabse Sasta Sabse Alag”

Franchise Model

 Franchise Investment Details
 Outlet Type  Dine  Take away
 Space  350 sq ft  220 sq ft
 Interior Cost  500000  250000
 Equipment Cost  198500  198500
 Licenses Cost  5000  5000
 Franchise Fee  300000  300000
 Marketing Cost  45000  40000
 Total Investment  1048500  793500
 Royalty Monthy  NA  NA
 Model (FOFO/FOCO)  FOFO  FOFO
 Monthly working Capital  70000  50000
 No Staff required  4  2
 Rent Analysis  —-  —
 Initial Raw Material Cost  100000  85000

– As per government rule, GST will be applicable on each payment – Interior Cost is variable, which is depends on design and area size (Sq.ft.) – Above number is Indian Rupees only.

Key Features

Agreement Term 5 Years
Profit Margin 40%
Master Franchise status Provide by Brand
Raw material Provide by Brand
Marketing Responsibility Franchisee
Recruitment responsibility Franchisee
Delivery Partner listing Franchisee
Agreement Renewal Fee Not Confirm
Training Provide by Brand

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